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Company name: The Resource Hat

Coach Certifying Body: International Coaching Federation (ICF) and the American Management Association (AMA)

Affiliated Coaching Associations: N/A

Coaching Specialization: PERFORMANCE COACHING, Leadership and Executive Coaching, Life Coaching, Career Coaching

Coaching Experience

3 Years

Number of People Coached


About me

EJ has extensive professional experience in line with Sales and Marketing for various niche markets which include the Overseas Filipino Workers (OFW), Group and Corporate accounts and Direct Database and Affinity sector. Key areas of strength include sales, marketing, events planning, management support, training, training needs analysis and design, business development and implementation, strategic management, organizational design and structuring, monitoring, control and human resource development.


Presently, EJ is the Management Director of a firm that specializes in leadership, strategic planning, coaching and learning and development solutions. As a trainer, EJ delivers high-powered globally accredited Professional Development trainings to various local and SEA clients. Among the trainings that he conducts are: Leaders Window, Five Choices, First Things First, Building Teams, Conflict Management, Change Management, etc. EJ was also a professor at the Enderun Colleges and the College of St. Benilde where he taught the theories of Management and Marketing and Strategic Management as part of the curriculum of these schools. 

He was the Head – Brand Management, Promotions and Events Marketing of The Philippine American Life and General Insurance Company until his promotion as Head of Sales – Direct Marketing Department in 2005. Throughout his sales career, EJ was involved in Strategic planning and analysis of Philamlife’s below-the-line promotions and events marketing campaigns in congruence with corporate year-to-year plans, effective implementation of non-traditional campaigns in support of approved strategic plans making sure that coordinated activities achieve maximum impact on premium production. 


Early on in his career, EJ was a Human Resources Associate (Recruitment and Employee Relations) and Business Unit Planner for a top semiconductor company in the Philippines. 


EJ’s outstanding educational credentials include a Certificate in Global Leadership from the Thunderbird School of Management in Arizona, a master’s degree in Business Administration from the Ateneo de Manila Graduate School of Business where he was awarded a Silver Medal for Academic Excellence. He is also a graduate with honors from the University of the Philippines with a degree in Bachelor of Science in Psychology. He also has recently been awarded certification in Executive and Life Coaching by the American Management Association (AMA) and an Associate Certified Coach (ACC) certification by the International Coaching Federation (ICF). He is also currently taking his PhD in two majors at the Ateneo: Business Leadership and Organizational Development.

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